Direct Line | |
Industry | Insurance |
Founder | Martin Long Peter Wood |
Headquarters | Bromley, England, UK |
Key people | Jonathan Greenwood, CEO |
Products | Vehicle insurance, Home insurance, Pet insurance, Life insurance, Travel insurance, Business insurance |
Brands | Direct Line for Business |
Number of employees | <10,000 |
Parent | Direct Line Group |
Website | www |
Direct Line is an insurance company based in Bromley, England. Founded in 1985, as the country's first direct car insurance company, it has since expanded to offer a range of general insurance products. Its policies are underwritten by the regulated subsidiary UK Insurance Limited, and it is owned by the Direct Line Group.