Disco Deewane

Disco Deewane
The cover features Nazia Hassan holding a microphone.
Studio album by
ReleasedApril 3, 1981 (1981-04-03)
StudioHMV India / Saregama Ltd Calcutta Studio
Genre
LabelHMV India/Saregama
ProducerBiddu
Nazia Hassan chronology
Disco Deewane
(1981)
Star/Boom Boom
(1982)

Disco Deewane (Urdu: ڈسکو دیوانے) is a 1981 Pakistani pop album released by the Pakistani singing duo, Nazia and Zoheb, comprising Nazia Hassan and Zoheb Hassan, sister and brother respectively.[1] The music was composed by Indian-British music director Biddu,[2] and Zoheb Hassan, who also produced it under the label of HMV India/Saregama.

The album charted in fourteen countries worldwide and became the best-selling Asian pop record to date.[3] The debut album led Nazia Hasan to overnight fame. It changed trends in music across South Asia, where it broke sales records. In India, it sold 100,000 records within a day of its release in Mumbai alone, went Platinum within three weeks,[4][5] and went Double-Platinum soon after.[6]

In South Asia, where the music industry was previously dominated by filmi Bollywood soundtracks, Disco Deewaane was the first non-soundtrack album to become a major success across the region, paving the way for the emergence of independent Pakistani and Indian pop music scenes.[3][4] It was also the first South Asian pop album to top the charts in Brazil,[3] while also becoming a hit in Russia, South Africa, Philippines, Malaysia, Indonesia and Latin America, and a success among the South Asian diaspora in regions such as Canada, the United Kingdom, United States, and West Indies.[5]

This song also appeared on the soundtrack of the series Ms. Marvel, in the episode "Seeing Red", and was remixed in the Bollywood movie Student of the Year as "The Disco Song".

  1. ^ The Herald, Volume 38, Issues 7-9, 2007: "It would not be amiss to say that music was never the same again after "Aap Jaisa Koi..." Over the next several years Nazia and Zoheb continued to rock not just the Pakistani but also the Indian disco scene. Disco Deewane that broke sales records across the subcontinent was followed by four more albums - Boom Boom, Young Tarang, Hotline and Camera Camera - released between 1982 and 1992. They were also pioneering enough to release videos of their tracks — another first."
  2. ^ "Nazia Hassan, Biddu - Disco Deewane". Discogs. Retrieved 8 January 2019.
  3. ^ a b c Sangita Gopal & Sujata Moorti (2008). Global Bollywood: travels of Hindi song and dance. University of Minnesota Press. pp. 98–9. ISBN 978-0-8166-4579-4. Retrieved 2011-06-07.
  4. ^ a b Asiaweek, Volume 7. Asiaweek. 1981. p. 39. Retrieved 24 June 2011.
  5. ^ a b "Nazia-Biddu Team - 'Disco Deewane': Hit In Hindu". Billboard. Vol. 93, no. 28. 18 July 1981. p. 70. ISSN 0006-2510. Retrieved 2011-06-24.
  6. ^ "India Today". India Today. 7 (13–16). Thomson Living Media India Limited: lvii. 1982. More importantly, Nazia Hasan's Disco Deewane last year broke the popular industry myth that only film sound-tracks sell when sales of the non-film record shot past four lakh to make a double platinum.