Country | Canada |
---|---|
Broadcast area | National |
Headquarters | 9 Channel Nine Court, Scarborough, Toronto, Ontario |
Programming | |
Picture format | 1080i (HDTV) |
Ownership | |
Owner | 2953285 Canada Inc. (CTV Specialty Television, Inc. (Bell Media-ESPN Inc. (80% and managing partner) Warner Bros. Discovery (20%)) |
Sister channels | Animal Planet Canal D Discovery Channel Discovery Science Investigation Discovery |
History | |
Launched | December 19, 2005 |
Former names | Discovery HD Theatre (2005-2009) Discovery HD (2009-2010) Discovery World HD (2010-2012) Discovery World (2012-2015) |
Links | |
Website | Discovery Velocity |
Discovery Velocity is a Canadian discretionary specialty channel owned by 2953285 Canada Inc., a joint venture between CTV Specialty Television Inc. (consisting of Bell Media & ESPN Inc. that owns 80%) and Warner Bros. Discovery (which owns the remaining 20%). It is a Canadian version of the U.S. channel formerly of the same name (now known as Motor Trend), and broadcasts factual and reality-style series related to automobiles and transportation (including series from Discovery's library).
This channel was founded on December 19, 2005 as Discovery HD Theatre (a Canadian spelling of HD Theater) by Bell Globemedia and Discovery Communications. Two years after the U.S. counterpart was rebranded to HD Theater, it was renamed to Discovery HD in 2009 but did not follow the U.S. counterpart's rebrand in 2011, but was instead renamed aagin to Discovery World HD in 2010 but the HD name was dropped in 2012 before finally rebranded to its current name in 2015.
Bell Media will lose the rights to the Discovery Velocity brand and Motor Trend programming at the end of 2024, but the channel will maintain a similar programming theme as CTV Speed Channel starting January 1, 2025. Rogers Sports & Media will take over the Canadian rights to Motor Trend programming, primarily distributing it through its streaming and on-demand platforms.