Do It Again (The Kinks song)

"Do It Again"
Single by the Kinks
from the album Word of Mouth
B-side"Guilty"
Released4 December 1984
RecordedJune 1983 – September 1984
StudioKonk, London
GenreRock
Length4:14
LabelArista
Songwriter(s)Ray Davies
Producer(s)Ray Davies
The Kinks singles chronology
"Good Day"
(1984)
"Do It Again"
(1984)
"How Are You"
(1986)

Do It Again is a song by British rock band the Kinks. Written by lead singer Ray Davies, the song was released as the first track on the Kinks' album, Word of Mouth. Written as an observation on stressful working schedules, the song features an opening guitar chord and echoed vocals.

Released as a single in both America and Britain, the song found moderate success on the American charts. The single was accompanied by a Julien Temple-directed video, featuring the band as well as former Kinks drummer Mick Avory. The song was positively received by critics and has since appeared on compilation albums and other media.