Do It Our Way (Play)

"Do It Our Way (Play)"
Single by Alesha Dixon
Released	1 January 2012
Recorded	2011
Genre	R&B funk
Length	3:14
Label	Saatchi & Saatchi
Songwriter(s)	Nigel Butler Alesha Anjanette Dixon Ray Hedges
Alesha Dixon singles chronology
"Every Little Part of Me" (2011) "Do It Our Way (Play)" (2012) "The Way We Are" (2015)

"Do It Our Way (Play)" is a song performed by British recording artist Alesha Dixon. It was released on 1 January 2012 to digital outlets in the United Kingdom and Ireland. Co-written by Dixon herself, Ray Hedges and Nigel Butler and produced by Hedges and Butler, the song was written and released as a promotional single to complement advertising by weight loss company Weight Watchers. The television advert (doubling as a music video), when aired in full, was one of the longest to ever run on British television. Dixon features alongside over 180 "success stories" of the Weight Watchers programme in the video. Despite critics noting comparisons between the song and Jessie J's "Price Tag" (2011), it reached number 53 on the UK Singles Chart the week following its release.