Don't be evil

"Don't be evil" is Google's former motto, and a phrase used in Google's corporate code of conduct.[1][2][3][4]

Following Google's corporate restructuring under the conglomerate Alphabet Inc. in October 2015, Alphabet took "Do the right thing" as its motto, also forming the opening of its corporate code of conduct.[5][6][7][1][8] The original motto was retained in Google's code of conduct, now a subsidiary of Alphabet. Between April 21st and May 4th of 2018, the motto was removed from the code of conduct's preface and retained in its last sentence.[9]

  1. ^ a b Anon (2005). "Google Code of Conduct". investor.google.com. Archived from the original on 4 February 2005. Our informal corporate motto is "Don't be evil." We Googlers generally relate those words to the way we serve our users – as well we should. But being "a different kind of company" means more than the products we make and the business we're building; it means making sure that our core values inform our conduct in all aspects of our lives as Google employees.
  2. ^ Hoofnagle, Chris Jay (April 2009). "Beyond Google and evil: How policy makers, journalists and consumers should talk differently about Google and privacy". First Monday. 14 (4).
  3. ^ "Google vs. Evil", Wired, vol. 11, 2003
  4. ^ Google Code of Conduct Alphabet Investor Relations
  5. ^ Lawler, Richard (2 October 2015). "Alphabet replaces Google's 'Don't be evil' with 'Do the right thing". Engadget. AOL. Retrieved 7 October 2015.
  6. ^ David Mayer (2 September 2016). "Why Google Was Smart To Drop Its 'Don't Be Evil' Motto". Fast Company. Retrieved 31 August 2017.
  7. ^ Tanya Basu (4 October 2015). "New Google Parent Company Drops 'Don't be Evil' Motto". Time. Retrieved 31 August 2017.
  8. ^ "Alphabet Code of Conduct". Alphabet. 2 October 2015. Retrieved 9 April 2016.
  9. ^ Montti, Roger (20 May 2018). "Google's "Don't Be Evil" No Longer Prefaces Code of Conduct". Search Engine Journal. Retrieved 20 May 2018.