Company type | Digital Terrestrial Television |
---|---|
Industry | Media |
Founded | 2008, dissolved 2009, declined offer 2010 |
Headquarters | Dublin, Ireland RTÉ Enterprises Dublin, Ireland Liberty Global |
Products | Considered offering a digital terrestrial television service in the Republic of Ireland in 2008 & declined the offer in May 2010. |
Revenue | None |
Website | None |
Easy TV was a consortium that were offered a licence by the Broadcasting Authority of Ireland (BAI) to run the pay television services on the DTT platform in the Republic of Ireland.[1] It was last one standing and least preferred in the 2008 contest results.
Easy TV consisted of a consortium made up of a subsidiary of public service broadcaster, RTÉ and a pay TV cable provider company RTÉ Commercial Enterprises Ltd (50%), Liberty Global (50%),
Easy TV considered its position on the licence offer which it was offered on 29 April 2010.[2][3] The Easy TV consortium informed the BAI on 12 May 2010 that it was declining their offer to pursue negotiations regarding the Commercial DTT Multiplex Licence.[4] RTÉ publicly confirmed on 14 May 2010 Easy TV was "declining their offer to pursue negotiations" on the DTT contract.[5] The BAI officially confirmed Easy TV's withdrawal and the conclusion of the current DTT licensing process on 18 May 2010.[6]
The Saorview system launched in the absence of any commercial DTT system, and remains the sole system in operation.