ExerciseTV

ExerciseTV
Type of businessJoint venture
FoundedJanuary 2006; 18 years ago (January 2006)
OwnerComcast
Time Warner Cable
New Balance
Jake Steinfeld
Key peopleChris Mansolillo
Jake Steinfeld
IndustryVideo on demand
Employees8 (2009)

ExerciseTV was an American video-on-demand (VOD) service available to digital cable customers.[1][2][3] The network received around eight million views every month.[2]

ExerciseTV workouts ranged from cardio and abs to yoga, pilates and personal training.[4]

  1. ^ "Coke to sponsor ExerciseTV". Atlanta Business Journal. American City Business Journals. 2007-12-28. Archived from the original on 2011-05-26. Retrieved 2009-04-17.
  2. ^ a b Athavaley, Anjali (2009-04-16). "Lean Times Bring Workouts Home". The Wall Street Journal. Dow Jones & Company. Archived from the original on 2011-11-04. Retrieved 2009-04-17.
  3. ^ "Comcast's ABQ customers workin' out to ExerciseTV". New Mexico Business Weekly. American City Business Journals. 2008-02-28. Archived from the original on 2011-05-26. Retrieved 2009-04-17.
  4. ^ Stein, Anne E (2007-01-07). "The ups and downs of ExerciseTV". Chicago Tribune. Tribune Company. Archived from the original on October 20, 2012. Retrieved 2009-04-17.