 | This article contains promotional content. (April 2017) |
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ExtenZe is an herbal nutritional supplement claiming to promote "natural male enhancement", a euphemism for penis enlargement.[1] ExtenZe paid $6 million to settle a class-action false advertising lawsuit in 2010.[2]
Websites selling the product make several more detailed claims, including acquiring a "larger penis". Their enlarging effects are described as "temporary" while under the use of ExtenZe. Early infomercials featured a studio audience and porn star Ron Jeremy.[3] Former Dallas Cowboys and Miami Hurricanes head coach Jimmy Johnson has also appeared in an ExtenZe commercial.[4] ExtenZe makes pills and 2-ounce shots that are sold in over 75,000 retail stores.
The product is manufactured by BIOTAB Nutraceuticals, Inc.,[1] and marketed by Maximizer Health Products.
- ^ a b Haldane, David (25 July 2006). "Enhancement Marketer Is Fined for False Advertising". Los Angeles Times.
- ^ Edwards, Jim (December 1, 2010). "Extenze Settles a False Advertising Suit; Now the FTC Should Go After Jimmy Johnson". CBS. Moneywatch. Retrieved December 4, 2017.
- ^ Ahrens, Frank (September 26, 2004). "Miracle Infomercials: TV's Hard Sells Are a $256 Billion Business". The Washington Post.
- ^ "Jimmy Johnson, ExtenZe Spokesman! Coach To Pitch 'Male Enhancement' Pills". The Huffington Post. 2010-02-05.