 February 2024 cover of Florida Trend | |
| Type | Monthly |
|---|---|
| Format | Magazine |
| Owner(s) | Times Publishing Company |
| Publisher | David G. Denor |
| Editor | Amy Keller |
| Founded | 1958 |
| Headquarters | 490 First Avenue South St. Petersburg, Florida 33701, United States |
| Circulation | 51,214 (June 2023)[1] |
| ISSN | 0015-4326 |
| Website | floridatrend |
Florida Trend is a media company delivering business news and information across print and digital platforms. Florida Trend reports on all industry sectors, including health care, education, research and technology, finance, law, transportation and real estate. The media company regularly hosts community and industry portrait events with business and community leaders. David G. Denor is Florida Trend's publisher.
Florida Trend's monthly business magazine is read by more than 235,000[2] influential business, civil and governmental leaders and its companion website, FloridaTrend.com garners over 82,000 unique visitors each month.[3] Its daily late-breaking business eNews alerts and weekly industry targeted eNewsletters are delivered to over 127,000[4] opt-in e-news subscribers. Each month, Florida Trend delivers over 2 million eNews alerts to its digital opt-in subscriber audience.
In addition to the 12 monthly issues, Florida Trend produces specialty annuals such as Florida 500,[5] reporting on the state's most influential business leaders across major industries; Business Florida,[6] for the state's economic development interests; Florida Small Business,[7] to help individuals start and grow companies; Legal Elite,[8] highlighting the top attorneys in Florida; the Florida Education Guide and Florida Trend's NEXT,[9] providing education and career guidance to high school guidance counselors/administrators and high school students.
Founded in 1958, Florida Trend was the nation's first regional business magazine. Subscribers are 84% executives, managers, owners, and professionals. A total of 86% of readers are between the age of 25-64 and 83% of readers are between the age of 35–64. The average reader has an income of $292,000 and a net household worth of $2.54 million.[10]
Florida Trend is a member of Circulation Verification Council — among whose prominent members are Crain Communications Inc. and Hawaii Business Magazine — and Florida Magazine Association.
- ^ "Florida Trend Publication Audit Report" (PDF). Circulation Verification Council. June 2023. Retrieved 14 Mar 2024.
- ^ "CVC Publication Audit Report" (PDF). June 2023. Retrieved 24 March 2024.
- ^ "CVC Publication Audit Report" (PDF). June 2023. Retrieved 24 March 2024.
- ^ "CVC Publication Audit Report" (PDF). June 2023. Retrieved 24 March 2024.
- ^ "FloridaTrend500.com". FloridaTrend500.com. Retrieved 24 March 2024.
- ^ "BusinessFlorida.com". BusinessFlorida.com. Retrieved 24 March 2024.
- ^ "FloridaSmallBusiness.com". FloridaSmallBusiness.com. Retrieved 24 March 2024.
- ^ "Florida's Legal Elite". FloridaLegalElite.com. Retrieved 24 March 2024.
- ^ "Florida Trend's NEXT". FloridaNEXT.com. Retrieved 24 March 2024.
- ^ "Readex Research Demographic Study of Florida Trend, 2019" (PDF). Retrieved 24 March 2024.