Foodfight!

"Foodfight" redirects here. For other uses, see Food fight (disambiguation).

Foodfight!
DVD cover
Directed byLawrence Kasanoff
Written by
Story by
  • Lawrence Kasanoff
  • Joshua Wexler
Produced by
  • Lawrence Kasanoff
  • Joshua Wexler
  • George Johnsen
Starring
Edited by
  • Ray Mupas
  • Craig Paulsen
  • Ann Hoyt
  • Sean Rourke
Music byWalter Murphy
Production
companies
Distributed byViva Pictures
Release date
  • June 15, 2012 (2012-06-15)[1][2]
Running time
87 minutes[3]
CountryUnited States
LanguageEnglish
Budget$45–65 million[4][5]
Box office$120,323[4]

Foodfight! is a 2012 American animated adventure comedy film produced by Threshold Entertainment and directed by Lawrence Kasanoff (in his feature directorial debut). The film features the voices of Charlie Sheen, Wayne Brady, Hilary Duff, Eva Longoria, Larry Miller, and Christopher Lloyd. Foodfight! takes place in the "Marketropolis" supermarket, which, after closing time, transforms into a city inhabited by "Ikes", personifications of well-known food mascots. The story follows a cereal brand mascot, Dex Dogtective, who, along with his best friend Daredevil Dan, join forces with their fellow "Ikes" to fight against the forces of the evil Brand X, who threaten to take over the entire supermarket.

After raising tens of millions of dollars in funding,[6] Foodfight! had a troubled and much-delayed production. The film was originally scheduled for a Christmas 2003 theatrical release;[7] however, this failed to materialize, and later planned release dates in 2005 and 2007 were also missed.[6][8] By September 2011, after the producers defaulted on a loan, creditors auctioned off the film's assets and all associated rights to Fireman's Fund Insurance Company.[9][10]

In 2012, the film had a modest release, being direct-to-video in most territories. Its critical reception was overwhelmingly negative, with most criticism directed towards the animation, humor, story and excessive product placement. It has often been discussed as one of the worst films of all time.

  1. ^ "Foodfight! - International Box Office Results". Box Office Mojo. Retrieved March 3, 2014.
  2. ^ "FOODFIGHT! | British Board of Film Classification". www.bbfc.co.uk. Retrieved April 24, 2020.
  3. ^ "FOODFIGHT! (PG)". British Board of Film Classification. May 24, 2012. Retrieved December 24, 2015.
  4. ^ a b "Foodfight! (2012)". The Numbers. Retrieved May 27, 2019.
  5. ^ Ryan Lambie (August 2, 2017). "The Incredibly Strange Story of Foodfight". Den of Geek. Retrieved May 27, 2019.
  6. ^ a b Taub, Eric A. "For This Animated Movie, a Cast of Household Names." The New York Times. May 17, 2004. Retrieved on August 23, 2011.
  7. ^ Eisenberg, Daniel. Time, 2 September 2002, "It's an Ad, Ad, Ad World". Accessed 23 August 2011.
  8. ^ Cite error: The named reference riseandfallp1 was invoked but never defined (see the help page).
  9. ^ DeMott, Rick. Animation World Network, 23 September 2011. "Foodfight Animated Feature Up for Auction". Accessed November 24, 2011.
  10. ^ The Hollywood Reporter, 23 September 2011. "NOTICE OF PUBLIC SALE - ANIMATED FEATURE MOTION PICTURE: 'FOODFIGHT'".