The Ford Fiesta Mk6/Mark VI[6] (Mk7 in the United Kingdom,[7] model code WS/WT/WZ in Australia[1]) is the sixth generation of the Ford Fiestasupermini. The sixth generation Fiesta was shown in a concept car form as the Ford Verve at the Frankfurt Motor Show in September 2007, with introductions in Europe, the Americas, Asia, Australasia, and Africa. Developed under the project code B299 and B409, the model uses the Ford global B-car platform newly developed for the model.
The model was launched under the company's new "One Ford" strategy, which called for single models to be manufactured and sold globally to achieve efficiency and economies of scale, instead of making regional models.[8] Production started at Ford's Cologne plant in Germany in August 2008. A second plant in Valencia, Spain started production in early 2009. Productions in China, Thailand and Mexico started between late 2008 to 2010.[9][10] In Brazil, the production of the hatchback version started in 2013.[11]