Freedom Mobile

Freedom Mobile Inc.
FormerlyWind Mobile (2009–2016)
Company typeSubsidiary
IndustryMobile network operator
FoundedDecember 16, 2009 (2009-12-16)
FounderAnthony Lacavera
HeadquartersToronto, Ontario, Canada
Area served
Key people
Products
  • Mobile Phone Plans
  • Home Internet
  • TV
Number of employees
12,000 (2023, including Québecor)
ParentShaw Communications (2016-2023)
Vidéotron (2023–present)
Websitewww.freedommobile.ca

Freedom Mobile, a Canadian wireless telecommunications provider owned by Québecor, holds a 6% market share of the Canadian wireless market, primarily concentrated in urban areas of Ontario, British Columbia, Alberta, and Manitoba. As the fourth-largest wireless carrier in Canada, Freedom Mobile serves 2,290,497 subscribers as of November 30, 2022. In addition to mobile phone plans, Freedom also offers home internet and TV services.[1]

Founded in 2008 as Wind Mobile by the telecommunications company Globalive, Freedom Mobile emerged as one of several new mobile carriers launched in Canada that year under a government initiative to foster competition in the wireless sector. Alongside Mobilicity (later acquired by Rogers Communications) and Public Mobile (later acquired by Telus Communications), Freedom Mobile initially introduced mobile data and voice services in Toronto, Ontario, on December 16, 2009, and Calgary, Alberta, on December 18, 2009.[2][3]

In 2016, Shaw Communications acquired Wind Mobile, and subsequently rebranded it as Freedom Mobile.[4][5] On June 17, 2022, Shaw Communications, Rogers Communications, and Québecor jointly announced an agreement for the sale of Freedom Mobile to Vidéotron, a subsidiary of Québecor, pending approval from the Competition Bureau and the Minister of Innovation, Science and Economic Development. The sale received approval on March 31, 2023, and was finalized on April 3, 2023.[6]

  1. ^ Hardy, Ian (October 26, 2017). "Freedom Mobile now has 1,147,173 subscribers, ARPU increases to $37.66". MobileSyrup. Retrieved October 29, 2017.
  2. ^ Marlow, Ian (December 16, 2009). "Wind launches with cheaper phone rates". Toronto Star. Retrieved November 4, 2014.
  3. ^ "Wind Mobile launches service". CBC. Dec 16, 2009.
  4. ^ "Shaw Communications buying Wind Mobile in deal valued at $1.6 billion". CBC. Dec 16, 2015.
  5. ^ "Wind Mobile to be renamed Freedom Mobile". CP24. November 21, 2016.
  6. ^ "The $20B Rogers-Shaw deal: a timeline of key events". BNN Bloomberg. 2023-03-31.