GM GEM platform

GM GEM platform
Overview
ManufacturerGeneral Motors
Also calledGlobal Emerging Markets
Production2016–present
Body and chassis
Class
Layouttransverse front engine, front-wheel drive
Chronology
Predecessor
SuccessorGEM

Global Emerging Markets, better known in acronym form as GEM, is the name of an automotive platform in use by General Motors for various vehicles sold in markets of the developing world, where many GM vehicles designed for the United States and wealthier parts of China are too expensive for most consumers.[1]

Development of GEM in particular was largely done by GM's joint venture SAIC-GM in China.[2] It was developed by the GM-SAIC joint venture Pan Asia Technical Automotive Center (PATAC).[3] Creating the platform reportedly came at a cost of approximately 5 billion dollars to GM,[4] much of the funds for which were accumulated by exiting several unprofitable markets in Europe and Africa in 2017.[5][6]

  1. ^ "GM bets it has a GEM of a plan to hit paydirt in emerging markets". Automotive News. 2019-04-16. Retrieved 2020-04-17.
  2. ^ "General Motors future models – Chevrolet cars". www.just-auto.com. 2019-08-28. Retrieved 2020-04-21.
  3. ^ "OEM Plant Details:General Motors Argentina, Rosario Plant[Argentina] – MarkLines Automotive Industry Portal". www.marklines.com. Retrieved 2020-04-21.
  4. ^ "General Motors' future platforms – a go-to guide". www.just-auto.com. 2016-05-18. Archived from the original on 2020-03-26. Retrieved 2020-04-17.
  5. ^ "GM Finally Leaves Europe Behind". Bloomberg.com. 2017-03-09. Retrieved 2020-04-17.
  6. ^ Chutel, Lynsey. "South Africa is taking its breakup with General Motors badly". Quartz Africa. Retrieved 2020-04-17.