Gary Vaynerchuk (born Gennady Alexandrovich Vaynerchuk,[a][2] November 14, 1975; commonly known by his alias Gary Vee) is an American businessman, author, speaker, and internet personality.[3][4][5] He is a co-founder of the restaurant reservation software company Resy and Empathy Wines.[6][1][7] First known as a wine critic who expanded his family's wine business,[8][9] Vaynerchuk is now more known for his work in digital marketing and social media as the chairman of New York–based communications company VaynerX,[10] and as CEO of VaynerX subsidiary VaynerMedia.[11][12]
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