General Mills

General Mills, Inc.
Formerly
  • Minneapolis Milling Company (1856–1877)
  • Washburn-Crosby Company (1877–1928)
Company typePublic
IndustryFood processing
Founded1856; 168 years ago (1856) (as Minneapolis Milling Company)
1877; 147 years ago (1877) (as Washburn-Crosby Company)
1928; 96 years ago (1928) (as General Mills) Minneapolis, Minnesota, U.S.
Founders
Headquarters,
U.S.
Area served
Worldwide
Key people
Jeffrey Harmening (chairman and CEO)
ProductsBaking mixes, breakfast cereals, yogurt, refrigerated dough, soup, pizza, snack foods, ice cream, soy products, vegetables, flour, other food products,[1]
RevenueDecrease US$19.86 billion (2024)
Decrease US$3.432 billion (2024)
Decrease US$2.497 billion (2024)
Total assetsIncrease US$31.47 billion (2024)
Total equityDecrease US$9.397 billion (2024)
Number of employees
34,000 (May 2024)
SubsidiariesCereal Partners Worldwide (50%)
Websitegeneralmills.com
Footnotes / references
Financials as of fiscal year ended May 26, 2024.
References:[2]

General Mills, Inc. is an American multinational manufacturer and marketer of branded ultra-processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.

Today, the company markets many well-known North American brands, including Gold Medal flour, Annie's Homegrown, Lärabar, Cascadian Farm, Betty Crocker, Yoplait, Nature Valley, Totino's, Pillsbury, Old El Paso, Häagen-Dazs, as well as breakfast cereals under the General Mills name, including Cheerios, Wheaties, Chex, Lucky Charms, Trix, Cocoa Puffs and Count Chocula and the other monster cereals.[3]


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  1. ^ "Our Brands".
  2. ^ "General Mills, Inc. FY 2024 Annual Report (Form 10-K)". sec.gov. U.S. Securities and Exchange Commission. June 26, 2024. Retrieved June 28, 2024.
  3. ^ "Our brands - General Mills". www.generalmills.com. Retrieved July 5, 2022.