Generation Why (Ms. Marvel)

"**Generation Why**"
"Generation Why"
Ms. Marvel episode
	Promotional poster
Episode no.	Episode 1
Directed by	Adil & Bilall
Written by	Bisha K. Ali
Cinematography by	Robrecht Heyvaert
Editing by	Nona Khodai; Sabrina Plisco;
Original release date	June 8, 2022
Running time	49 minutes
Cast
	Arian Moayed as Agent Cleary; Alysia Reiner as Agent Deever; Jordan Firstman as Gabe Wilson; Anjali Bhimani as Auntie Ruby; Sophia Mahmud as Auntie Zara;
Episode chronology
← Previous; —	Next →; "Crushed"
	List of episodes

"Generation Why" is the first episode of the American television miniseries Ms. Marvel, based on Marvel Comics featuring the character Ms. Marvel. It follows Kamala Khan, a fangirl of the Avengers, particularly Carol Danvers / Captain Marvel, as she tries to attend AvengerCon, only to gain her own powers. The episode is set in the Marvel Cinematic Universe (MCU), sharing continuity with the films of the franchise. It was written by head writer Bisha K. Ali and directed by Adil & Bilall (Adil El Arbi and Bilall Fallah).

Iman Vellani stars as Kamala Khan, alongside Matt Lintz, Yasmeen Fletcher, Zenobia Shroff, Mohan Kapur, Saagar Shaikh, Laurel Marsden, and Azhar Usman. Ali was hired to write the episode and serve as head writer for the series by August 2019. El Arbi and Fallah joined the series by September 2020 to direct two episodes.

"Generation Why" was released on Disney+ on June 8, 2022. The episode was praised by critics, highlighting the unique visuals and Vellani's performance.