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The Genographic Project, launched on 13 April 2005 by the National Geographic Society and IBM, was a genetic anthropological study (sales discontinued on 31 May 2019) that aimed to map historical human migrations patterns by collecting and analyzing DNA samples.[1] The final phase of the project was Geno 2.0 Next Generation.[2] Upon retirement of the site, 1,006,542 participants in over 140 countries had joined the project.[citation needed]