George A. Dickel

George A. Dickel
Dickel, photographed by Carl Giers
Born
Georg Augustus Dickel[1]

(1818-02-02)February 2, 1818
DiedJune 11, 1894(1894-06-11) (aged 76)[2][3]
Nashville, Tennessee, United States
Resting placeMount Olivet Cemetery
Nashville, Tennessee[1]
OccupationLiquor distributor
SpouseAugusta Banzer

George Augustus Dickel (February 2, 1818 – June 11, 1894) was a German-born American businessman best known for his namesake brand of whiskey, George Dickel, one of two major brands of Tennessee whiskey. Though he was not the distiller of the whiskey, which was originally sold under the brand name "Cascade", his wholesaling firm played an important role in its distribution and marketing, and his name appeared on its labels throughout the late 19th and early 20th centuries. When Cascade's new owners reopened the original Cascade Hollow distillery in the 1950s, they renamed the whiskey for Dickel.[4]

Though he valued anonymity and preferred to work in the background in business dealings,[1] Dickel was a prominent resident of his adopted hometown of Nashville, Tennessee. He owned a number of smaller business enterprises, at various times, in addition to his liquor wholesaling business.

  1. ^ a b c d Kay Baker Gaston, "George Dickel Tennessee Sour Mash Whiskey: The Story Behind the Label", Tennessee Historical Quarterly, Vol. 57, No. 2 (Fall 1998), pp. 51-64.
  2. ^ "Prominent Nashville Merchant Dead," Point Pleasant (WV) Weekly Register, 13 June 1894, p. 2.
  3. ^ "Flashes From the Wire," St. Paul Daily Globe, 12 June 1894, p. 4.
  4. ^ Cite error: The named reference tehc was invoked but never defined (see the help page).