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 Golden Crisp – Sweetened Puffed Wheat Cereal, in a bowl with a spoon | |
| Product type | Breakfast cereal |
|---|---|
| Owner | Post Holdings |
| Produced by | Post Consumer Brands |
| Country | U.S. |
| Introduced | 1948 (as "Happy Jax") |
| Related brands | Sugar Crisp (Canada) Honey Smacks |
| Website | www |
Golden Crisp, also known as Sugar Crisp in Canada, is a brand of breakfast cereal made by Post Consumer Brands that consists of sweetened, candy-coated puffed wheat and is noted for its high sugar content. It was introduced in the United States in 1948.[1]
- ^ The Birth of Frosted Flakes. Neatorama, March 11, 2013