 |
 | |
| Company type | Public |
|---|---|
| Industry | Brewery |
| Founded | 1922 |
| Headquarters | Mexico City, Mexico |
| Products | Beer |
| Revenue |  US$7.1 billion (2012) |
| US$948.0 million (2012) | |
Number of employees | 40,617 |
| Parent | AB InBev |
| Website | www |
Grupo Modelo is a large brewery in Mexico that exports beer to most countries of the world. Its export brands include Corona, Modelo, and Pacífico.[1] Grupo Modelo also brews brands that are intended solely for the domestic Mexican market and has exclusive rights in Mexico for the import and distribution of beer produced by Anheuser-Busch.[1] Until the 1960s, Grupo Modelo used red poppy flowers in most of its advertising.
In May 2023, Modelo Especial became the top selling beer in the United States by retail sales volume, surpassing Bud Light. While both beers are owned by the same parent company outside of the United States, the Modelo brand is owned by Constellation Brands in the US and therefore is not affiliated with AB InBev.[2][3]
- ^ a b "Reporte Anual Final 28 06 2006" (PDF). Gmodelo2.com. Archived from the original (PDF) on 2011-07-11. Retrieved 2011-12-06.
- ^ Maloney, Jennifer (2023-06-13). "Bud Light Loses Title as Top-Selling U.S. Beer". Wall Street Journal. ISSN 0099-9660. Retrieved 2023-06-13.
- ^ "Beer wars: Bud Light loses top spot to Modelo in May". Yahoo Finance. 2023-06-14. Retrieved 2023-06-14.