Gulder Ultimate Search | |
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Genre | Reality |
Presented by | Chidi Mokeme, Bob-Manuel Udokwu, Toke Makinwa |
Country of origin | Nigeria |
Original language | English |
No. of series | 12 |
Production | |
Executive producer | Oluseyi Siwoku. Nigerian Breweries Plc |
Producer | Olakunle Oyeneye |
Running time | 56 minutes |
Production company | Jungle Fireworks |
Original release | |
Network | Nigeria TV3 |
Release | 2004 2021 | –
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Gulder Ultimate Search (also called GUS)[1] is a Nigerian reality television series, created and sponsored by Nigerian Breweries Plc to promote the Gulder Lager Beer.[2] The first season premiered in 2004.[3] The GUS series is also the very first 100% local content reality television programme in Nigeria and it is a survival type reality programme that highlights the struggle of Contestants (10–30 persons, depending on the reference edition), their struggles against themselves and the wild i.e. nature and their search for a hidden treasure that brings to the last person standing instant fame and fortune. The Winner of the last season in 2014 took home a 10 million naira cash prize and an SUV.[4]
After 7 years off TV, Gulder Ultimate Search returned to the television screen in year 2021.[5]