Haier

For the psychologist, see Richard J. Haier.

Haier Group Corporation
Native name
海尔集团公司
Company typeCity Owned Enterprise
Dow Jones China 88 Index component
Industry
Founded28 April 1984; 40 years ago (1984-04-28)
FounderZhang Ruimin
Headquarters
Qingdao, Shandong
,
China
Area served
Worldwide
Key people
Products
RevenueIncrease CN¥227.5 billion (2021) (Haier Smart Home)
Increase CN¥15.91 billion (2021) (Haier Smart Home)
Increase CN¥13.21 billion (2021) (Haier Smart Home)
Total assetsIncrease CN¥217.5 billion (2021) (Haier Smart Home)
Total equityIncrease CN¥81.0 billion (2021) (Haier Smart Home)
Number of employees
109,586 (2021) (Haier Smart Home)
Subsidiaries
Websitehaier.com
Footnotes / references
[1]
Haier
Simplified Chinese海尔
Traditional Chinese海爾
Transcriptions
Standard Mandarin
Hanyu PinyinHǎi'ěr
Haier store in Nanchang
A Haier smartphone at the Mobile World Congress 2015

Haier Group Corporation (/ˈhaɪ.ər/)[2] is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. Its Haier Smart Home Company affiliate, of which it owns 35%, designs, develops, manufactures and sells home appliances including refrigerators, air conditioners, washing machines, dryers, and microwave ovens under the brand names Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, Aqua and Candy. Its Haier Electronics Group affiliate manufactures consumer electronics such as mobile phones, computers, and televisions. Its Thunderobot brand is focused on gaming computers and accessories. Haier Smart Home Company is ranked 407th on the Fortune 500.[3]

According to Euromonitor International, Haier was the number one brand globally in major appliances for 10 consecutive years from 2009 to 2018.[4] The Haier brand was also recognized by BrandZ in 2019 as the most valuable IoT ecosystem brand in the world, with a brand value of $16.3 billion.[5][6]

Haier Group has two publicly traded affiliates that trade on three stock exchanges: Haier Smart Home (海尔智家) (SSE: 600690 as well as "D-share" listing of Haier Smart Home in China Europe International Exchange of Frankfurt; ex-Qingdao Haier Co., Ltd.) and Haier Electronics Group Co., Ltd. (SEHK: 1169).[7] In 1993, it listed its Qingdao Haier Refrigerator Co. subsidiary on the Shanghai Stock Exchange,[8] raising CN¥370 million. In 2005, Haier entered the Hong Kong Stock Exchange through a "backdoor listing" by acquiring a controlling stake in a publicly listed joint venture Haier-CCT Holdings Ltd.[8] (SEHK: 1169).

  1. ^ "Haier Smart Home Company 2023 Annual Report" (PDF).
  2. ^ Yi, Jeannie Jinsheng; Ye, Shawn Xian (2003). The Haier Way: The Making of a Chinese Business Leader and a Global Brand. Dumont, New Jersey: Homa & Sekey. p. 2. ISBN 1-931907-01-3.
  3. ^ "Haier Smart Home". Fortune.
  4. ^ "Haier ranks first in volume sales of major appliances brands in the world in 2018". haier.com (Press release). 10 January 2019.
  5. ^ "Haier Ranked In BrandZ Top 100 Most Valuable Brands" (Press release). Business Wire. 12 June 2019.
  6. ^ "Haier ranked in BrandZ top 100 most valuable brands". China Daily. 12 June 2019.
  7. ^ Busvine, Douglas (28 April 2018). "Qingdao Haier shareholders back Frankfurt listing". Reuters.
  8. ^ a b Cite error: The named reference fuhistory was invoked but never defined (see the help page).