Henry S. Levy and Sons

Henry S. Levy and Sons, popularly known as Levy's, was a bakery based in Brooklyn, New York, most famous for its Jewish rye bread. It is best known for its advertising campaign "You Don't Have to Be Jewish to Love Levy's",[1][2][3] which columnist Walter Winchell referred to as "the commercial [sic] with a sensayuma" (sense of humor).[4]

  1. ^ Jerry Della Femina, (1971) From Those Wonderful Folks Who Gave You Pearl Harbor, Pocket Books. ISBN 0-671-78052-2
  2. ^ Advertising Slogan Hall of Fame, "Levy's"
  3. ^ Leroy Pope. "Frozen breads may soon outsell fresh", Simpson's Leader-Times (Kittaning, Pennsylvania), March 7, 1967, p. 7: The poster ads bearing this slogan have been so well done they have attracted the admiration of advertising men everywhere."
  4. ^ Walter Winchell. "Walter Winchell of Broadway" (column), Daily News (Lebanon, Pa.), March 12, 1964, page 39.