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Company type | Defunct |
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Industry | Mixed martial arts promotion |
Headquarters | |
Parent | Fighting and Entertainment Group |
Hero's was a Japanese mixed martial arts promotion operated by Fighting and Entertainment Group, the parent entity behind kickboxing organization K-1. Grown from and branched off of K-1's earlier experiments in MMA, including the K-1 Romanex event and various MMA fights on its regular K-1 kickboxing cards, it held its first show on March 26, 2005. The promotion was handled by former Rings head Akira Maeda. At a press conference on February 13, 2008, FEG announced that they discontinued Hero's and were creating a new mixed martial arts franchise, Dream, in collaboration with former Pride FC executives from Dream Stage Entertainment.