The organisation promoted a Hindu identity and used it as a political mobilisation strategy.[citation needed] The AIADMK government in the 1990s was in alliance with the Hindutva aligned Bharatiya Janata Party which enabled Hindu Munnani in organizing Vinayaka Chathurthi processions in major cities of Tamil Nadu.[1] The state government's support of Rama Gopalan's activity made him a follower of Jayalalitha. Due to the proximity, a faction of the group broke away and found another group named Hindu Makkal Katchi in 1993. The militants of the Hindu Munnani used vituperative and abusive language against the Muslims. The provocative speeches against Islam and Muhammad polarized the social atmosphere of the region. Their anti-Muslim speeches and activities led to formation of radical muslim terrorist organisation Al Umma.[1]
The activities of R.S.S., Hindu Munnani and Hindu Makkal Katchi continued uninterrupted under Jayalalitha. The BJP alliance with AIADMK led to further spread of RSS ideology in Tamil Nadu. These organisations used religious festivals to combine their strength and caused riots.[1]
