| |
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Broadcast area | United Kingdom |
Frequency | DAB: 11B (North Cumbria) 12C (London 1) |
Branding | Loud & Proud Across The UK |
Programming | |
Format | CHR/Pop |
Network | Hits Radio |
Ownership | |
Owner | Bauer Media Audio UK |
Hits Radio UK Hits Radio Manchester Greatest Hits Radio UK | |
History | |
First air date | 28 August 2020 |
Links | |
Webcast | Rayo |
Website | Hits Radio Pride |
Hits Radio Pride is a national digital radio station owned and operated by Bauer as part of the Hits Radio network. It broadcasts across the United Kingdom. It was launched on 28 August 2020 as a pop up Pride station focusing on music for the LGBT community.[1]
The station was sponsored by Cooperative Bank for an initial run of 6 months. Additional content is produced by Reform Radio, as part of a grant awarded by the Audio Content Fund. Tough Talks’; is an 'intimate conversations between contributors from the LGBTQ+ community reflecting on the struggles that they face within society.' [2]
Hits Radio Pride also works with LGBT+ helpline Switchboard (UK) to promote support services.[2]