Hybrid Broadcast Broadband TV (HbbTV) is both an industry standard (European Telecommunications Standards Institute (ETSI) TS 102 796)[1] and promotional initiative for hybrid digital TV to harmonise the broadcast, Internet Protocol Television (IPTV), and broadband delivery of entertainment to the end consumer through connected TVs (smart TVs) and set-top boxes.[2] The HbbTV Association, comprising digital broadcasting and Internet industry companies, has established a standard for the delivery of broadcast TV and broadband TV to the home, through a single user interface, creating an open platform as an alternative to proprietary technologies.[3] Products and services using the HbbTV standard can operate over different broadcasting technologies, such as satellite, cable, or terrestrial networks.
HbbTV can show digital television content from a number of different sources including traditional broadcast TV, Internet, and connected devices in the home. To watch hybrid digital TV, consumers will need a hybrid IPTV set-top box or Smart TV with a range of input connectors, including Ethernet as well as at least one tuner for receiving broadcast TV signals. The tuner can be digital terrestrial television (DVB-T, DVB-T2), digital cable (DVB-C, DVB-C2) or digital satellite (DVB-S, DVB-S2).