ISheep

iSheep is a derogatory term used to refer to people who like all products and services distributed by Apple Inc. The term is usually applied online by Android fans in online tech forums and social media. The use of the term often comes out of a stereotype that Apple users and fans are less intelligent than Android users and/or tend to have less knowledge about technology in general.

The iSheep mascot, listening to an iPod. This was created as part of a marketing campaign by rival SanDisk.

iSheep was originally a SanDisk marketing description of users of iPod music player instead of SanDisk's own Sansa player.

The marketing term is borrowed by some in technology sites and Internet forums as an insult to a person or a group of people who are fans of all Apple products, especially those who tend to purchase products from the brand not regarding its actual value or functionality, but the brand name, logo and the status symbol associated with it.[1]

  1. ^ "www.vectronicsappleworld.com/2006/0804.asp". Archived from the original on 2007-05-20.