Improbable (company)

Improbable Worlds Ltd
Type of business	Private
Founded	2012 in Barnet, London
Headquarters	10 Bishops Square, London, E1 6EG, UK
Founder(s)	Herman Narula; Peter Lipka; Rob Whitehead
Key people	Herman Narula (CEO); Dan Odell (CFO); Lincoln Wallen (CTO); John Wasilczyk (GM of Games Content); Joe Robinson (Defence and National Security CEO);
Industry	Metaverse technology; Video games; Military technology
Products	M2; Morpheus; SpatialOS;
Services	B2B metaverse infrastructure; Creative services; Consulting;
Revenue	£78m (2022); £36m (2021); £19m (2020); £11m (2019); £1.2m (2018)
Employees	1000
Subsidiaries	MPG;
URL	improbable.io

Improbable Worlds Limited (commonly referred to as Improbable) is a multinational technology company founded in 2012 and headquartered in London, England. It makes metaverse infrastructure and applications, as well as simulation software for video games and corporate use.^[3] It reported revenues of £78m in fiscal 2022, up 260% over 2021.^[4]^[5]

^ "Improbable Website".
^ "The Leap 100" (PDF). City A.M. Retrieved 5 May 2017.
^ "Digital Twin network selected for UK MoD's IT infrastructure". Janes.com. Retrieved 2022-07-02.
^ Browne, Ryan (2023-09-26). "SoftBank-backed Improbable slashes losses by 85%, says pivot to the metaverse has paid off". CNBC. Retrieved 2023-10-04.
^ Smith, Tim (26 September 2023). "Improbable's refocus on the metaverse sees big reduction in losses".

[Improbable-1] "Improbable Website".

[2] "The Leap 100" (PDF). City A.M. Retrieved 5 May 2017.

[3] "Digital Twin network selected for UK MoD's IT infrastructure". Janes.com. Retrieved 2022-07-02.

[4] Browne, Ryan (2023-09-26). "SoftBank-backed Improbable slashes losses by 85%, says pivot to the metaverse has paid off". CNBC. Retrieved 2023-10-04.

[5] Smith, Tim (26 September 2023). "Improbable's refocus on the metaverse sees big reduction in losses".

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