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Infomercials | |
---|---|
Genre | |
Starring | Various |
Country of origin | United States |
Original language | English |
Production | |
Executive producers | Keith Crofford[a] Mike Lazzo[b] Walter Newman[b] |
Producers | Melissa Warrenburg[c] Ollie Green[d] Mark Costa[e] Paige Boudreaux[f] |
Camera setup | Single camera |
Running time | 5–22 minutes (15-30 min. with commercials) |
Production company | Williams Street |
Original release | |
Network | Adult Swim |
Release | November 3, 2009 present | –
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Infomercials is an umbrella title for independent, quarter-hour television comedy specials airing on Adult Swim. Unlike actual paid programming, all of the programs are fictitious, and for the most part maintain no continuity with each other.
Most of the specials closely resemble & lampoon the format of infomercials, while others parody tropes in niche media such as closed-circuit hotel information channels, industrial films, sitcoms, outdated reality television formats, and public-access television. A number of the titles have a purposeful standard definition look and framing, to match a dated aesthetic. The specials typically air at 4 a.m. ET/PT.
There is no title card or common identifier for the specials, and on some program guide listings, it can be confused with an actual segment of paid programming; if there is a description, it is sometimes blank, with no season or episode numbers. Every title has a different look, as outside of the Williams Street production logos, there are no common directors, cast or crew between the specials, though some directors have returned.
One in particular, "Too Many Cooks", is notable for gathering media interest in November 2014. It contains a long-form introduction sequence common to 1980s and 1990s TV shows, except with a seemingly endless cast that continues to be introduced for 11 minutes straight.[1][2]
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