Isko Moreno

Isko Moreno
Official portrait, 2019
23rd Mayor of Manila
In office
June 30, 2019 – June 30, 2022
Vice MayorHoney Lacuna
Preceded byJoseph Estrada
Succeeded byHoney Lacuna
Undersecretary of Social Welfare and Development for Luzon Affairs and Special Concerns
In office
May 11, 2018 – October 11, 2018
PresidentRodrigo Duterte
Chairman of the Board and Chief Executive Officer of the North Luzon Railways Corporation
In office
July 1, 2017 – October 27, 2017
PresidentRodrigo Duterte
26th Vice Mayor of Manila
In office
June 30, 2007 – June 30, 2016
MayorAlfredo Lim (2007–2013)
Joseph Estrada (2013–2016)
Preceded byDanny Lacuna
Succeeded byHoney Lacuna
Member of the Manila City Council from the 1st district
In office
June 30, 1998 – June 30, 2007
President of Aksyon Demokratiko
Assumed office
August 12, 2021
Preceded byAtty. Robi Pierre Rocco
Leader of Asenso Manileño
In office
2005 – August 6, 2024
Preceded byDanny Lacuna
Succeeded byHoney Lacuna
Deputy Leader of Asenso Manileño
In office
2005
Party LeaderDanny Lacuna
Preceded byPosition Established
Succeeded byHoney Lacuna
Personal details
Born
Francisco Moreno Domagoso[1]

(1974-10-24) October 24, 1974 (age 50)
Tondo, Manila, Philippines
Political partyAksyon Demokratiko (2021–present)
Other political
affiliations
Independent (1998–2007)[2][3][4]
Nacionalista (2007–12)[5]
PMP (2012–16)[6]
UNA (2012–14)[7]
NUP (2016–21)[8]
Asenso Manileño (local party; 2005–2024)
Spouse
Diana Lynn Ditan
(m. 2000)
Children5, including Joaquin
Education
Occupation
  • Actor (1993–1998, part-time 2000–present)
  • Television personality (1993–1998, 2023–present)
  • Politician (1998–2022)
  • Producer (2023–present)
  • Entrepreneur
Signature
WebsiteOfficial campaign website
Nickname"Yorme"
YouTube information
Channel
Years active2020–present
Genres
Subscribers532k[9]
Total views88 million[9]
100,000 subscribers2022

Last updated: October 8, 2024

Francisco Moreno Domagoso (born October 24, 1974), also known as Isko Moreno Domagoso (Tagalog pronunciation: [isˈkɔʔ mɔˈɾɛ.nɔ dɔ.maˈɡɔ.sɔ]) or simply Isko Moreno, is a Filipino politician, actor, host and entrepreneur who served as the 23rd Mayor of Manila, the capital city of the Philippines, from 2019 to 2022. Before entering politics, Moreno first gained notability as an actor and television personality.

Moreno was born and raised in the slums of Tondo, Manila, and spent his childhood in poverty. After a modest career in show business, he entered politics in 1998, standing for election as a city councilor of Manila; he was elected for three consecutive terms. He then pursued higher education, including some non-degree postgraduate education at Harvard Kennedy School and Oxford Saïd Business School. In 2007, he was elected as vice mayor of Manila for the first of three consecutive terms. In 2016, he was term-limited as vice mayor and unsuccessfully ran for senator in the 2016 senatorial elections, being placed 16th out of 50 candidates. He then served in the cabinet of President Rodrigo Duterte as social welfare undersecretary for a few months in 2018, before successfully standing as mayor of Manila, winning in a landslide victory against his former allies Joseph Estrada and Alfredo Lim in the 2019 local elections becoming the youngest elected mayor of Manila since the People Power Revolution.

Moreno is widely regarded as one of the top-performing local chief executives in the Philippines; he has described his leadership style as akin to that of his predecessor Alfredo Lim, citing their shared commitment to reducing crime and maintaining cleanliness of the capital. Moreno is also noted for his streetwise public image due to his use of colorful language coupled with Manila street slang.[10][11] As a result, he is colloquially referred to as Yorme.[a][10] His political career has been met with positive-to-mixed critical reception, gaining praise for his political will, efficiency, hands-on leadership, people skills, non-partisanism on designations, and results-oriented performance, but criticism for his sporadic spontaneous outspoken remarks, over-the-top populist tendencies, and lack of permanence to a national political party, although he remained a constant member since the inception of Asenso Manileño until 2024, a local party he co-founded.

In September 2021, Moreno announced his bid for the Philippine presidency in the 2022 presidential election, in which he finished fourth out of 10 candidates.[12]

Having served in the government for 24 years, Moreno has received numerous recognitions for his public service. He is widely credited for "restoring Manila to its former glory within a short period of time", despite disinformation against him by political rivals. He is generally known for his firm implementation of city services, beautification of derelict historical sites, and leading the establishment of city infrastructure. He announced his first retirement from politics after his mayoral term ended on June 30, 2022 and ventured into business, content creation, and television hosting. In 2024, Moreno announced his return to politics, running once again for Mayor of Manila in the 2025 Philippine general election.[13][14][15][16][17][18]

  1. ^ Cite error: The named reference name was invoked but never defined (see the help page).
  2. ^ Cite error: The named reference IskoTeleRadyo was invoked but never defined (see the help page).
  3. ^ Cite error: The named reference IskoAbunda was invoked but never defined (see the help page).
  4. ^ Ramos, Jaleen (November 24, 2021). "I don't mind being called a 'political butterfly' — Mayor Isko". Manila Bulletin. Retrieved November 24, 2021.
  5. ^ Gamil, Jaymee T. (May 1, 2012). "It's official: Isko Moreno says he's leaving Lim for Erap". Philippine Daily Inquirer. Retrieved May 1, 2012.
  6. ^ Macaraig, Ayee (May 1, 2012). "Erap's party welcomes Zubiri, Isko Moreno". Rappler. Retrieved October 10, 2021.
  7. ^ Araneta, Sandy (May 2, 2012). "Isko to take oath as UNA Member". The Philippine Star. Retrieved October 9, 2021.
  8. ^ Galvez, Daphne (August 5, 2021). "Isko Moreno resigns from NUP". Philippine Daily Inquirer. Retrieved August 12, 2021.
  9. ^ a b "About Isko Moreno Domagoso". YouTube.
  10. ^ a b Sabillo, Kristine (August 6, 2019). "How 'Yorme' Isko uses street slang to engage Manileños, millennials". ABS-CBN News. Retrieved May 12, 2021.
  11. ^ "Isko: More orderly Manila is Alfredo Lim's legacy". ABS-CBN News. August 9, 2020. Retrieved September 3, 2021.
  12. ^ Ranada, Pia (September 22, 2021). "Isko Moreno to run for president in 2022". Rappler. Retrieved September 23, 2021.
  13. ^ Vanzi, Sol (October 25, 2020). "The legacy of our capital city". Manila Bulletin. Retrieved October 25, 2020.
  14. ^ Fajarito, James M. (October 20, 2019). "A brave new city". Philippine Daily Inquirer. Retrieved October 20, 2019.
  15. ^ Cite error: The named reference Estavillo was invoked but never defined (see the help page).
  16. ^ Cite error: The named reference InfraLegacy was invoked but never defined (see the help page).
  17. ^ Retona, Merinette (December 28, 2021). "VERA FILES FACT CHECK YEARENDER: Marcos Jr. benefited the most from election-related disinformation in 2021, Robredo was favorite target". Vera Files. Retrieved December 28, 2021.
  18. ^ Serato, Arniel C. (July 1, 2022). "Former Manila Mayor Isko Moreno shares family bonding photo on first day as private citizen". Philippine Entertainment Portal. Retrieved July 1, 2022.


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