Italvega

Italvega
Company typePrivate
IndustryBicycle production
Founded1970; 54 years ago (1970)
FounderBen Lawee
Defunct1977; 47 years ago (1977), restart 2016; 8 years ago (2016)
FateProduction moved to Japan under new name
Headquarters,
Area served
World
Products
  • Viva Sport
  • Nuovo Sport
  • Nuovo Record
  • Super Record
  • Super Speciale
  • Super Light
OwnerNicholas Hurenkamp

Italvega is a brand of road bicycles designed, specified, imported and marketed by the California-based bicycle distributor, Lawee, Inc., founded by Ben Lawee, who also created the Univega and Bertoni bicycle brands.

Italvega bikes were designed and hand-built within the noted Torresini workshop at the Torpado factory in Padua, Italy. They were built beginning in 1970 and continuing through the mid- to late-1970s before manufacturing was moved to Japan under the name Univega. All Italvega bicycles were made in the Torpado factory, but not all were high-end bicycles. Torpado made a broad variety of bicycles for different uses (including worker, comfort, BMT, ATB, and even motorized).