J.D. Power

J.D. Power
FormerlyJ.D. Power and Associates
Company typePrivate
IndustryMarket research
Founded1968; 56 years ago (1968), in Los Angeles, California
FounderJ. D. Power III
Headquarters
Troy, Michigan
,
United States
Key people
Dave Habiger (president and CEO)
OwnerThoma Bravo
Number of employees
833
Websitejdpower.com/business

J.D. Power is an American data analytics, software, and consumer intelligence company founded in 1968. The company specializes in the use of big data, artificial intelligence, and algorithmic models examining consumer behavior.[1][2][3][4] The firm's business model has evolved to emphasize data and analytics and software products. Industry benchmarking studies are used to evaluate detailed consumer interactions and trends across the automotive, financial services, healthcare, home, insurance, technology, media and telecom, travel and hospitality, senior living, and utilities industries.[5][6][7][8][9]

The company was founded in 1968 by James David Power III. It is headquartered in Troy, Michigan, but has offices elsewhere in the Americas, Europe, and the Pacific. In March 2018, Dave Habiger was named president and CEO.[10][11] Private equity firm Thoma Bravo, LLC announced it was acquiring J.D. Power in July 2019. The company announced a merger with Autodata Solutions, a provider of data and software for the automotive ecosystem, in December 2019.[12]

  1. ^ Silva-Risso, Jorge; Shearing, William; Ionova, Irina; Khavaev, Alexi; Deirdre, Borrego (February 2008). "Chrysler and J. D. Power: Pioneering Scientific Price Customization in the Automobile Industry". Interfaces. 38 – via Research Gate.
  2. ^ Dubroff, Henry (February 9, 2021). "Dubroff: Today's tech titans owe a debt to Dave Power". Retrieved January 26, 2023.
  3. ^ "How J.D. Power drove change in auto research". Fortune. Retrieved January 26, 2023.
  4. ^ Pope, Carol. "What is J.D. Power?". Bankrate. Retrieved January 26, 2023.
  5. ^ Bowman, Cynthia Paez. "What is J.D. Power?". Bankrate. Retrieved May 2, 2022.
  6. ^ "U.S. to Change Measure of Car Inflation Using J.D. Power Data". Bloomberg.com. January 18, 2022. Retrieved May 2, 2022.
  7. ^ Martin, Timothy W. (October 30, 2015). "McGraw Hill to Pursue Sale of Consumer-Research Unit J.D. Power". Wall Street Journal. ISSN 0099-9660. Retrieved May 2, 2022.
  8. ^ "Bank of America Receives J.D. Power Certificate". www.pymnts.com. March 4, 2022. Retrieved May 2, 2022.
  9. ^ "USNews.com: From boats to Internet service, J. D. Power lives to rank". US News. March 7, 2004. Archived from the original on October 9, 2013. Retrieved April 5, 2007.
  10. ^ "JD Power Renews Headquarters Lease in Troy, Michigan's PentaCentre". CoStar. August 30, 2021. Retrieved January 26, 2023.
  11. ^ "Dave Habiger Appointed President And CEO Of J.D. Power". aftermarketNews. March 22, 2018. Retrieved January 26, 2023.
  12. ^ "Thoma Bravo finalizes J.D. Power acquisition". Crain's Chicago Business. December 16, 2019. Retrieved January 26, 2023.