Jan Tschichold

Jan Tschichold
Jan Tschichold in 1963
Born
Johannes Tzschichhold

(1902-04-02)2 April 1902
Died11 August 1974(1974-08-11) (aged 72)
Locarno, Switzerland
Occupation(s)Calligrapher, typographer, book designer

Jan Tschichold (German pronunciation: [jan ˈtʃɪçɔlt]; born Johannes Tzschichhold; 2 April 1902 – 11 August 1974), also known as Iwan Tschichold or Ivan Tschichold, was a German calligrapher, typographer and book designer.[1][2] He played a significant role in the development of graphic design in the 20th century – first, by developing and promoting principles of typographic modernism, and subsequently idealizing conservative typographic structures. His direction of the visual identity of Penguin Books[3] in the decade following World War II served as a model for the burgeoning design practice of planning corporate identity programs. He also designed the typeface Sabon.[4]

  1. ^ Vasilieva E. (2022) Jan Tschichold and the concept of the new: a picture of the world and an artistic program // Terra Artis. Arts and Design, 3, 34-49.
  2. ^ Stirton, Paul (2019). Jan Tschichold and the New Typography: graphic design between the World Wars. Bard Graduate Center Gallery. New York City: Yale University Press.
  3. ^ Doubleday, Richard B. Jan Tschichold, Designer: The Penguin Years (2006. Oak Knoll Press & Lund Humphries)
  4. ^ Haley, Allan; Poulin, Richard; Tselentis, Jason; Seddon, Tony; Leonidas, Gerry; Saltz, Ina; Henderson, Kathryn (2012). Typography, referenced : a comprehensive visual guide to the language, history, and practice of typography. Beverly, MA: Rockport Publishers. p. 105. ISBN 9781610582056. OCLC 785574282.