Jeff Gordon in popular culture

This article is part of a series about Jeff Gordon
Four-time NASCAR Cup Series champion 1995, 1997, 1998, 2001 NASCAR Cup Series career race wins NASCAR's 50 Greatest Drivers NASCAR Hall of Fame Class of 2019 Business and motorsport Early life and career Hendrick Motorsports Car No. 24 driver PepsiCo (spokesperson) JG Motorsports (owner-driver) Axalta Coating Systems (advisor) Fox NASCAR (broadcaster) In popular culture Jeff Gordon XS Racing 24 x 24: Wide Open with Jeff Gordon Pepsi Max & Jeff Gordon Present: Test Drive Unrivaled: Earnhardt vs. Gordon
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Former American stock car racing driver Jeff Gordon has become an iconic figure in popular culture. While Gordon became a household name among NASCAR fans for his driving career in the Cup Series, he has introduced the sport to a wider audience, largely through the media of the United States.