John Allen Hendricks

John Allen Hendricks
Born (1970-03-02) March 2, 1970 (age 54)
NationalityAmerican
OccupationAcademic
TitleProfessor
Academic background
Alma materUniversity of Southern Mississippi (Ph.D.)
University of Arkansas at Little Rock (M.A.)
Southern Arkansas University (B.A.)
Academic work
DisciplineCommunication Studies
Sub-disciplineMass Communication
InstitutionsStephen F. Austin State University

John Allen Hendricks is a professor whose research focuses on political communication, social media/new media technologies, and the broadcasting industry and is the author of more than ten books on the subjects.[1][2] He has served as academic department chair since 2009.[3]

His book, Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House (co-edited with Robert E. Denton Jr. of Virginia Tech),[4][5][6] was one of the first scholarly examinations of the historical role new media technologies played in the historic 2008 American presidential election, and it received the National Communication Association’s Applied Research Division's 2011 Distinguished Edited Book Award.[7][8] Communicator-in-Chief examined the Obama campaign's innovative uses of social media/new media technologies including Twitter, smartphones, blogging, YouTube and viral videos, and campaign advertisements strategically placed in video games to reach Millennial voters.

Further examining the 2008 presidential campaign, he also co-edited the book Techno Politics in Presidential Campaigning: New Voices, New Technologies, and New Voters (with Lynda Lee Kaid, University of Florida).[9][10][11]

After the 2012 presidential election, Hendricks's book Presidential Campaigning and Social Media: An Analysis of the 2012 Election (co-edited with Dan Schill of James Madison University) examines the rapidly growing influence of social media in American politics.[12] This was one of the first scholarly monographs to explore the role of social media in the 2012 campaign. It provides analysis on the use of Facebook, Twitter, YouTube, Tumblr, Google+, Instagram, and Pinterest by the presidential candidates.

The 2014 mid-term elections served as another opportunity to study the use of social media in American political campaigning, and Hendricks and Schill published Communication and Mid-Term Elections: Media, Message, and Mobilization. The book examines the campaign issues, media coverage, late-night comedy shows, technology, and advertising strategies in that year's mid-term election.

Following the tumultuous 2016 election, Hendricks's book (co-edited with Dan Schill of James Madison University), The Presidency and Social Media: Discourse, Disruption, and Digital Democracy in the 2016 Presidential Election, examines the important role social media, especially Twitter and Facebook, played in the election and primary campaign.

He has been called upon by American media outlets such as NBC News, Fox News (Sinclair Broadcast Group), and CQ Researcher to discuss the role of social media/new media technologies in the political process.[13][14][15]

Hendricks served as president of the Broadcast Education Association (BEA) from 2015 to 2016.[16]

  1. ^ Henderson, Jennifer Jacobs (July–September 2013). "Searching for Ethics in Social Media: A Book Review". Journal of Mass Media Ethics. 28 (3): 217–219. doi:10.1080/08900523.2013.805570. S2CID 143233088.
  2. ^ Johnson-Yale, Camille (March 2012). "Book Review: The Twenty-first-century Media Industry: Economic and Managerial Implications in the Age of New Media". New Media & Society. 14 (2): 352–354. doi:10.1177/1461444811429927a. S2CID 12665652.
  3. ^ "Regents approve staff, faculty changes at SFA".
  4. ^ Lin, Carolyn A. (May 25, 2011). "REVIEW AND CRITICISM: BOOK REVIEWS Communicator in Chief: How Barack Obama Used New Media Technology to Win the White House". Journal of Broadcasting & Electronic Media. 55 (2): 271–272. doi:10.1080/08838151.2011.572491. S2CID 144195315.
  5. ^ Jarvis, Sharon E. (October 5, 2010). "Book Reviews: Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House". Presidential Studies Quarterly. 40 (4): 800–802. doi:10.1111/j.1741-5705.2010.03815.x.
  6. ^ Byars, Queenie A. (November 20, 2012). "Book Review: Communicator-In-Chief: How Barack Obama Used New Media Technology to Win the White House". Journalism & Mass Communication Quarterly. 89 (4): 739–740. doi:10.1177/1077699012462099. S2CID 143578038.
  7. ^ "National Communication Association". Applied Communication Division Awards. 17 October 2016. Retrieved 12 July 2017.
  8. ^ "Professor awarded for book on media". Nacogdoches Daily Sentinel. November 5, 2011. Retrieved 9 August 2017.
  9. ^ Sterling, Christopher H. (September 2012). "A review of the book "Techno Politics in Presidential Campaigning: New Voices, New Technologies, and New Voters"". Journalism & Mass Communication Quarterly. 89 (3): 553. doi:10.1177/1077699012452541. S2CID 220990571.
  10. ^ Sterling, Christopher H. (October–December 2011). "Book Review: Techno Politics in Presidential Campaigning". Communication Booknotes Quarterly. 42 (4): 184–186. doi:10.1080/10948007.2011.622218. hdl:10400.6/8821. S2CID 218577444.
  11. ^ Smith, Melissa M. (March 2012). "Book Review: Techno Politics in Presidential Campaigning: New Voices, New Technologies & New Voters". Presidential Studies Quarterly. 42 (1): 216–218. doi:10.1111/j.1741-5705.2012.03957.x.
  12. ^ Heim, Kyle (June 2015). "Book Reviews: Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign". Presidential Studies Quarterly. 45 (2): 410–412. doi:10.1111/psq.12196.
  13. ^ "Jeb Bush Is Playing Social Media Catch Up". NBC News. NBC News. January 7, 2015.
  14. ^ Ota, Amanda (July 6, 2015). "Twitter War: Trump vs. other GOP candidates". Fox News/Sinclair Media.
  15. ^ Price, Tom (October 12, 2012). "Social Media and Politics: Do Facebook and Twitter influence voters?". No. 22. Congressional Quarterly Press. CQ Researcher.
  16. ^ "Broadcast Education Association". Past Presidents. Retrieved 12 July 2017.