John Schaeffer (environmentalist)

John Schaeffer
Born	(1949-11-09) November 9, 1949 (age 75) Los Angeles, California, U.S.
Alma mater	University of California, Berkeley
Occupations	Environmentalist author entrepreneur
Spouse	Nancy Hensley

John Schaeffer was born November 9, 1949, in Los Angeles, California. He is an American environmentalist, author, entrepreneur, and the founder and president of Real Goods, a sustainable lifestyle catalog and Real Goods Solar, a solar electric system installation business in California and Colorado. He has been actively involved in promoting and popularizing renewable energy since the mid-1970s.