KMCM

KMCM
Broadcast areaMidland-Odessa
Frequency96.9 MHz
BrandingKMCM 97 Gold Oldies
Programming
FormatClassic hits
AffiliationsClassic Hits (Westwood One)
Ownership
OwnerBrazos Communications West, LLC
KHKX, KQRX
History
First air date
1961 (as KQIP)
Former call signs
KQIP (1961–1997)
Call sign meaning
K Music City Mall
Technical information[1]
Licensing authority
FCC
Facility ID65306
ClassC1
ERP100,000 watts
HAAT137.7 meters
Links
Public license information
WebcastListen Live
Website97gold.com

KMCM (96.9 FM), branded as "KMCM 97 Gold", is a radio station that serves the Midland–Odessa metropolitan area with classic hits by broadcasting the Classic Hits satellite feed from Westwood One. Its studios are located at the West Texas Radio Group Building on Midkiff Road in Midland, south of Midland Park Mall, and its transmitter is located in Gardendale, Texas. Previously they provided the most live sports in West Texas with high school football for Odessa High School and Permian High School,[2] rotating them each week with sister station KHKX, Central Hockey League games of the Odessa Jackalopes,[3] the Indoor Football League Odessa Roughnecks,[4] and NCAA Texas Tech Red Raiders football and basketball games,[5] which they got from KCRS (AM), and Houston Texans football. During the 2007 season they let go of the Texans rights, in 2009 KFZX acquired the Odessa Jackalopes contract from them also transferring the Monday talk show Hockey Talk, and in 2010 the Roughnecks games were transferred fully to sister station KQRX, leaving only High School Football and Texas Tech sports on KMCM.

  1. ^ "Facility Technical Data for KMCM". Licensing and Management System. Federal Communications Commission.
  2. ^ "Catch Odessa High and Permian live on the radio and online". Archived from the original on 2008-11-21. Retrieved 2008-09-06.
  3. ^ "The Jacks are live on 97 Gold".
  4. ^ "Your local teams Intensity is always on 97 Gold".
  5. ^ "Texas Tech has a new home on 97 Gold".