KMVQ-FM

KMVQ-FM
San Francisco, California; United States;
Broadcast area	San Francisco Bay Area
Frequency	99.7 MHz (HD Radio)
Branding	99.7 Now
Programming
Format	Contemporary hit radio
Subchannels	HD2: Electronic dance music
Ownership
Owner	Bonneville International; (Bonneville International Corporation);
Sister stations	KBLX-FM; KOIT; KUFX;
History
First air date	October 12, 1949; 74 years ago
Former call signs	KNBC-FM (1949–1962); KNBR-FM (1962–1975); KNAI-FM (1975–1978); KYUU (1978–1988); KXXX-FM (1988–1991); KFRC-FM (1991–2007);
Call sign meaning	Movin' Q (previous branding)
Technical information
Licensing authority	FCC
Facility ID	1084
Class	B
ERP	40,000 watts
HAAT	396 meters (1,299 ft)
Transmitter coordinates	37°41′13″N 122°26′10″W / 37.687°N 122.436°W
Repeater(s)	See § FM booster
Links
Public license information	Public file; LMS;
Webcast	Listen live; Listen live (via Audacy); Listen live (HD2);
Website	997now.com

KMVQ-FM (99.7 MHz) is a commercial radio station licensed to San Francisco, California. It is owned by Salt Lake City–based Bonneville International and it broadcasts a Top 40/CHR format branded as 99.7 Now. The studios are at 2001 Junipero Serra Boulevard in Daly City.^[2] KMVQ is one of two Top 40/CHR stations in the San Francisco, the other being iHeartMedia's KYLD.

KMVQ-FM has an effective radiated power (ERP) of 40,000 watts. The transmitter is along Radio Road on San Bruno Mountain in Brisbane.^[3] KMVQ broadcasts using HD Radio technology.^[4] Its HD2 digital subchannel airs a Dance/EDM format.

^ "Facility Technical Data for KMVQ-FM". Licensing and Management System. Federal Communications Commission.
^ "Contact". 99.7 NOW. Retrieved April 3, 2022. 2001 Junipero Serra Blvd. Suite 350. Daly City, CA 94014
^ Radio-Locator.com/KMVQ
^ "HD Radio station guide for San Francisco, CA". Archived from the original on September 16, 2016. Retrieved September 4, 2016. HD Radio Guide for San Francisco