| Simulcast of KBEX | |
|---|---|
| Broadcast area | Amarillo area |
| Frequency | 104.3 MHz |
| Branding | La Poderosa 96.1 & 104.3 |
| Programming | |
| Format | Regional Mexican |
| Ownership | |
| Owner | Viva Media, LLC |
| History | |
First air date | March 1975 (as KBBB-FM) |
Former call signs |
|
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 61033 |
| Class | C1 |
| ERP | 100,000 watts |
| HAAT | 175 meters (574 ft) |
Transmitter coordinates | 35°25′34.00″N 101°36′47.00″W / 35.4261111°N 101.6130556°W |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | lapoderosa961.com |
KQFX (104.3 FM) is a radio station licensed to Borger, Texas, United States. The station serves the Amarillo, Texas, area. The station is currently owned by Viva Media LLC [2]