Broadcast area | Sacramento metropolitan area |
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Frequency | 93.7 MHz (HD Radio) |
Branding | 93-7 The River |
Programming | |
Format | Classic rock |
Subchannels | HD2: 107.1 The Bull (Country) |
Ownership | |
Owner |
|
History | |
First air date | June 1970 (as KPIP at 93.5) |
Former call signs |
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Former frequencies | 93.5 MHz (1970–1988) |
Call sign meaning | "River" (also a reference to the Sacramento River) |
Technical information | |
Facility ID | 11273 |
Class | B1 |
ERP | 25,000 watts |
HAAT | 100 meters (330 ft) |
Translator(s) | HD2: 107.1 K296GB (North Highlands) |
Links | |
Webcast | Listen Live |
Website | 937theriver.iheart.com |
KYRV (93.7 FM) is a commercial radio station that is licensed to Roseville, California and broadcasts to the Sacramento metropolitan area. The station is owned by iHeartMedia and airs a classic rock radio format. The KYRV studios are located in North Sacramento near Arden Fair Mall, and its transmitter is in Granite Bay.
KYRV broadcasts in HD Radio. Its HD2 signal carries country music, also heard on translator K296GB at 107.1 FM.