Kkonminam

Kkonminam (Korean: 꽃미남; Hanja: 꽃美男; listenⓘ kkot/n [꽃] = flower, minam [미남] = handsome man) has been commonly used in South Korea since the late-1990s to refer to men who are especially concerned with personal style, grooming and fashion. This lifestyle also includes the significant usage of cosmetics. Although they are sometimes regarded as bishōnen (androgynous), generally gender or sexual orientation is unambiguous.[1]

  1. ^ Elfving-Hwang, Joanna (2011). 'Not So Soft After All: Kkonminam Masculinities in Contemporary South Korean Popular Culture' Conference Proceedings of the KSAA 7th Biennial Conference, Paper no. P049. pp. 2–21. ISBN 978-0-7334-3079-4. Retrieved 22 March 2019.