La Senza

La Senza Corporation
Company typePrivate
IndustryClothing
Founded1990; 34 years ago (1990)
FounderLaurence Lewin[1]
Irving Teitelbaum[1]
HeadquartersColumbus, Ohio, United States[2]
Number of locations
277[3]
ProductsLingerie
OwnerRegent LP
ParentL Brands (2006–2019)
WebsiteLaSenza.ca

La Senza Corporation is a Canadian fashion retailer that sells women's lingerie and intimate apparel. The La Senza brand is currently owned by Regent which operates and owns La Senza stores in Canada and the United States and uses a franchise model for the operation of stores outside Canada and the United States.[4]

At its peak, La Senza was the dominant lingerie retailer in Canada, with 322 corporate-owned stores across the country in January 2009. It also had 497 franchised international stores at that time, for a total of 819 locations.[5] However, fierce competition by La Vie en Rose and other lingerie retailers resulted in La Senza losing its Canadian dominance, closing 248 domestic locations. As of September 2020, La Senza owns and operates 74 stores in Canada and one in the United States, and has a franchise agreement with 202 international stores, for a total of 277 locations worldwide.[3][6]

  1. ^ a b Cite error: The named reference b2lKW was invoked but never defined (see the help page).
  2. ^ Cite error: The named reference Ledger2018-02-01 was invoked but never defined (see the help page).
  3. ^ a b Cite error: The named reference StoreCount2020 was invoked but never defined (see the help page).
  4. ^ Moin, David (20 October 2011). "Wexner Wary of Overseas, Sees Limited Sales of $20B". Women's Wear Daily (WWD). Retrieved 19 December 2012.
  5. ^ Cite error: The named reference LBrands2008 was invoked but never defined (see the help page).
  6. ^ Patterson, Craig (8 July 2020). "Wave of Store Closures to Hit Canada in the Summer of 2020". Retail Insider. Retrieved 22 September 2020. Quebec-founded lingerie and underwear retailer La Senza will permanently close about 30 of its 100 Canadian storefronts.