A subscription on Twitch is a way of users to support their favourite streamers and creators on the platform using real money.[1] Content creators can offer custom emotes, badges, and more to subscribers. Users can also gift subscriptions to others, so subscriber numbers can increase.[2] A subscription expires after one month and can be renewed for a "subscription streak".[3][4]
In April 2018, Tyler Blevins, known by his Twitch username Ninja, held the record for the most-subscribed Twitch streamer with 269,154 subscribers until April 2021, when Ludwig Ahgren broke the record during his subathon with 283,066 subscribers.[5] Later in March 2023, Kai Cenat broke Ahgren's record with his subathon with 306,621 subscribers.[1]
In November 2021, Kim Mi-Young, known by her Twitch username kkatamina, held the record for the most-subscribed female Twitch streamer with 73,623 subscribers until March 2022, when VTuber Ironmouse broke the record during her 31-day subathon with 171,818 subscribers.[6][7][8] A year later, in July 2023, Ironmouse broke her own record during her subathon with 205,488 subscribers.[9]