Little Pink

Little Pink (Chinese: 小粉紅; pinyin: xiǎo fěnhóng)[1] is a term used to describe young Chinese nationalists on the internet.[2][3]

The Little Pink are different from members of the 50 Cent Party or Internet Water Army, as the Little Pink are not known to be paid for their work. In terms of demographics, according to Zhuang Pinghui of South China Morning Post, 83% of the Little Pink are female, with most of them between 18 and 24 years old. More than half of the Little Pink are from third- and fourth-tier cities in China.[4] They are primarily active on social media sites banned in China such as Twitter and Instagram.[5]

  1. ^ Jing, Xuanlin (7 May 2019). "Online nationalism in China and the 'Little Pink' generation". saisobserver.org. Paul H. Nitze School of Advanced International Studies. Archived from the original on 27 July 2020. Retrieved 27 July 2020.
  2. ^ "The East is pink". The Economist. 13 August 2016. Archived from the original on 27 July 2020. Retrieved 27 July 2020.
  3. ^ "Inside China's online nationalist army". Nikkei Asia. 29 December 2022. Retrieved 30 December 2022.
  4. ^ Zhuang, Pinghui (26 May 2017). "The rise of the Little Pink: China's angry young digital warriors". South China Morning Post. Archived from the original on 27 July 2020. Retrieved 27 July 2020.
  5. ^ Ruan, Lotus. "The New Face of Chinese Nationalism". Foreign Policy. Archived from the original on 27 July 2020. Retrieved 27 July 2020.