LiveWire (company)

LiveWire
Company typePublic
NYSELVWR
IndustryMotorcycles
Founded2022; 2 years ago (2022)
HeadquartersMilwaukee, Wisconsin
Mountain View, California[1]
Key people
Jochen Zeitz, Chairman and acting CEO[1]
Ryan Morrissey, President[2]
ProductsElectric motorcycles
RevenueUS$38.023 million (2023)
US$115.989 million (2023)
US$109.550 million (2023)
Websitewww.livewire.com

LiveWire is an American electric motorcycle manufacturer. It was initially launched as a dedicated electric vehicle (EV) division for Harley Davidson in July 2021. The company was spun-off from its parent and went public on September 27, 2022, via merger with a special-purpose acquisition company (SPAC).[3][4] It was the first publicly traded electric motorcycle company in the United States.[2]

The company operates dual headquarters at Milwaukee, Wisconsin and Mountain View, California.[1]

  1. ^ a b c "Harley's Green CEO Seizes on SPAC Craze to Speed Electrification". Bloomberg. December 13, 2021. Retrieved January 20, 2022.
  2. ^ a b "Harley-Davidson stock climbs with news of LiveWire spin-off with $1.8B valuation". Milwaukee Business Journal. December 13, 2021. Retrieved January 20, 2022.
  3. ^ "Harley-Davidson is spinning off its electric motorcycle brand". CNN. December 14, 2021. Retrieved January 20, 2022.
  4. ^ "Harley-Davidson's electric motorcycle brand LiveWire is merging with a SPAC to go public". The Verge. December 13, 2021. Retrieved January 20, 2022.