 | |
| LOOK | |
| Industry | Bicycle Industry |
| Founded | 1951 by Jean Beyl |
| Headquarters | , |
Key people | Bernard Tapie (former owner); Federico Musi (CEO) |
| Products | |
| Owner | Activa Capital (majority since 2016) |
| Website | lookcycle.com |
Look Cycle International is a French sports equipment company renowned for developing, designing, manufacturing, and marketing high-end bicycles, bicycle pedals and other cycling components and apparel under the brand name LOOK in more than 80 countries.
The company, headquartered in Nevers, has been a pioneer in the cycling industry since its acquisition by Bernard Tapie in 1983. Notably, the company introduced the first clipless pedal in 1984 and the first carbon fiber frame in 1986.
Look Cycle's bicycles and pedals have contributed to victories in all three Grand Tours (Tour de France, La Vuelta, and Giro d'Italia), as well as in most classic cycle races and in Road and Track World Championships. Additionally, athletes using Look products have won gold, silver, and bronze medals at the Olympics and the Paralympics and set multiple world records, of which 3 are still standing.