 | |
| Industry | Fashion |
|---|---|
| Founded | 1976 Munich, Germany |
| Founder | Michael Cromer |
| Headquarters | Munich, Germany |
Key people | Kim Sung-joo (Chairwoman) |
| Parent | Sungjoo Group |
| Website | www |
MCM Worldwide is a luxury fashion brand originally founded in 1976 as the initialism of "Michael Cromer Munich". The brand’s signature logo-printed material, called Cognac Visetos, appears on many of its products. Its brass plate insignia is found on all heritage collection bags and most products; each brass plate is identified by a unique number at the bottom.[1] MCM sells its products through wholesale accounts, franchises and directly operated stores.
MCM was bought out by Sungjoo Group of Korea in 2005. the brand makes roughly 70% of its sales in Asia, and roughly 30% in Europe, the Middle East, and the Americas.[2][2]
- ^ mcmworldwide.com Brand identity
- ^ a b Cite error: The named reference
MCM Aimswas invoked but never defined (see the help page).