MTV (British and Irish TV channel)

"MTV1" redirects here. For the television set manufactured by Sinclair Radionics, see MTV-1.
MTV
Logo used since 2021
CountryUnited Kingdom
Broadcast areaUnited Kingdom
Ireland
HeadquartersLondon, United Kingdom
Programming
Language(s)English
Picture format1080i HDTV
(downscaled to 16:9 576i for the SDTV feed)
Timeshift serviceMTV +1 (2008–2020)
Ownership
OwnerParamount Networks UK & Australia
Sister channelsMTV 80s
MTV 90s
MTV Hits
MTV Music
MTV Live
History
Launched1 July 1997
Former namesMTV UK & Ireland (1997–2004)
MTV UK (2004–2007)
MTV One (2007–2009)
Links
Websitemtv.co.uk
mtv.ie[dead link‍]
Availability
Streaming media
Sky GoWatch live (UK & Ireland only)
NowWatch live (UK and Ireland only)
Virgin TV AnywhereWatch live (UK only)

MTV is a British pay television channel focusing on reality TV and music programming operated by Paramount Networks UK & Australia.

The channel launched as part of MTV Networks Europe localisation strategy in 1997. MTV UK (previously MTV UK & Ireland; MTV One) was launched on 1 July 1997. The channel was set up to provide audiences with local artists and more relevant music content. Prior to the localisation of MTV in Europe, the region was served by MTV Europe which was launched on 1 August 1987. Since February 2011 MTV has been solely an entertainment channel.[1][2]

The channel is in over 10 million homes in the UK and Ireland.[3]

  1. ^ Cite error: The named reference MTV HD was invoked but never defined (see the help page).
  2. ^ White, Peter (31 May 2013). "Viacom carriage deal shakes up Virgin EPG". Broadcast. Retrieved 31 May 2013.
  3. ^ [1] [permanent dead link‍]